USER CENTERED RESEARCH. THE RIGHT PRODUCT. AN ACTIONABLE PLAN
Innovation + Strategy
Innovation requires creativity, knowledge, talent, and a supportive culture. You’ve imagined it. Now we will explore it, define it, de-risk it and create the plan to execute it.
Collaboratively.
Stuck in a loop? Don't know where to begin?
Our team understands the entire life-cycle of product development. We balance the trade-offs between features, costs, and schedules while rising to the intertwined challenges between engineering, regulatory, and manufacturing. We ask the right questions, do our homework, and plan the entire process.
- Customer Experience Mapping
- Generative Research
- Formative Research
- Summative Research
- System Architecture Planning
- Innovation Workshops
- Technology Roadmap
- Intellectual Property Evaluations
Innovation Workshops
Innovation starts with being informed. We help you understand the experience your customers desire and the possible technologies to deliver that experience.
Technology Roadmaps
Technology can greatly influence design and usability decisions and we address those risks, costs, and timelines upfront. We understand technology, and how it can be integrated into usable, cost-effective devices.
Intellectual Property Evaluations
Creating valuable IP can be a tricky thing. You need the freedom to operate and you need to create something of sustained value. We understand how to navigate that minefield.
HOW IT WORKS
Innovation Designed for Success
01
Immersion to Understanding
We immerse ourselves in the user, the technology and the process. We identify insights through research so that our conclusions are unbiased and insightful. This deeper understanding promotes creativity and innovation.
02
Imagine The Possibilities
We now have a full picture and a framework for our imaginations to run wild in. We map out our ideas, understanding the impacts on design, timing, costs and ultimately our users. Then, we validate our thinking by going back to the ultimate decider, the user.
Time to complete the puzzle
Here's What's Next
03
Plan to Succeed
Now that we understand the product path, it’s time to plan, execute, and deliver. We have extensive knowledge in creating successful products and companies. We have the background experience to understand the pitfalls of design and manufacturing and how to plan accordingly. There will be bumps in the road (there always are), but it’s how you handle those bumps that matters.
WHAT WE'VE DONE
Our Work
We're here to help you create.
Need Some Answers?
We are a different type of company. We invest in our relationships and cultivate collaboration. Planning and knowledge is the first step of this journey and when done together, the results are best.